software / tools
Adobe Premiere Pro is the main software I use for every video. It allows for seamless production and execution of simple and complex video editing.
Adobe After Effects helped me add the finishing touches to the video, things like color correction, VFX , and motion tracking.
SEO methods
1) Keywords: I Include current trending words, events, and relevant hashtags within the video description. Hashtags included players names, professional leagues, and teams to direct the content to my specific audience.
2) Sounds: Using viral audio sounds embedded within the video. This increases accessibility of all videos for people who viewed another video with the same sound.
3) Freshness: I make most of the content from recent games or events within professional soccer. For TikTok especially, the app prefers new content rather than old so being updated on live games is an important factor in my account engagement.
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optimizing Tiktok's algorithm
Using my account analytics, I can see that my followers are most active at 11 AM during the week. My posting schedule would revolve around these "hot" times of the day to maximize views.
SocialPilot has also been a crucial resource in identifying more times of day that the general public uses. My posting schedule is also based on these updates provided by SocialPilot.
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